MAPFRE defined its interest groups in 2005, clearly differentiating between
two levels:
EMPLOYEES
INTERMEDIARIES/
COLLABORATORS
INSURED/
& CLIENTS
PARTNERS/SHAREHOLDERS
& INVESTORS
PROVIDERS
SOCIETY/PUBLIC OPINION
COMPETITORS
THIRD SECTOR (Non-profit associations,
foundations, NGOs)
WORKERS REPRESENTATIVES/
TRADE UNIONS
PUBLIC INSTITUTION/ADMINISTRATIONS
& REGULATORS
NEWS MEDIA
CONSUMER ORGANISATIONS